Maximize ROI with
AI-Powered Campaign Ops

Continuously Optimize Campaigns and Boost Customer Engagement

Business Benefits with Campaign Ops

Why CX Score?

CX Score uses advanced AI to create, deploy, measure and optimize personalized, full-funnel omnichannel campaigns, significantly boosting customer engagement, campaign performance, and marketing ROI. By combining its proprietary Customer DNA technology with Generative AI, CX Score provides real-time precise measurements, 360° insights and dynamically adapts campaigns to deliver personalized recommendations, deals, and ads. Seamless integration with existing tech stacks ensures frictionless deployment and rapid time to value.

AI-Driven
Campaign Strategies

Generate targeted, full-funnel omnichannel strategies to effectively meet both short and long-term business goals.

 

Leverage advanced AI to efficiently and continuously create, deploy, measure, and optimize campaigns.

 

Automatically adjust strategies based on real-time data to adapt to market changes and shifts in customer behavior.

Omnichannel
Optimization

Effortlessly optimize campaigns across channels, ensuring consistent messaging, maximum reach, and cross-channel synergies.

 

Continuously measure and manage budget allocation across channels to realize the optimum media mix.

 

Quickly on-board emerging channels and streamline campaign management to drive programmatic efficiency.

ROI
Management

Measure and maximize ROI across the entire campaign portfolio of Ads and Deals to meet short and long-term business goals.

 

Enhance performance at every stage of customer journey, from awareness to conversion and customer value growth.

 

Create a continuous cycle of measurement, experimentation, and optimization to ensure consistent improvements in ROI.

Optimize 360° Campaign Experience

Accurately measure and enhance your overall campaign performance by automatically validating each campaign element against key metrics including strategy, execution, engagement, compliance, and effectiveness.

AI-Powered Campaign Ops
Role of Campaign Ops in Customer Journey

AI-Driven Campaign Ops:10X Boost in Engagement

CX Score Campaign Ops leverages advanced AI and seamless integration with existing tech stacks to automate campaign creation, deployment, measurement, and optimization.

AI-Powered Efficiency Continuously adapting campaigns based on market dynamics and customer behavior, Campaign Ops enhances resource efficiency and boosts performance.

Unified Marketing Platform Seamlessly manage all funnel stages and channels, including deals, ads, and personalized recommendations. Optimize your campaigns across digital, linear, and organic mediums for maximum impact and reach.

The CX Score Difference

CX Score’s AI-driven Campaign Ops harnesses the power of AI to automate campaign creation, measuring, and optimization. It provides rapid insights and seamlessly integrates strategic and operational metrics. By leveraging Customer DNA technology and multimodal embeddings, CX Score delivers personalized recommendations, deals, and ads, significantly boosting customer engagement and ROI.

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Increased ROI

Maximize your return on investment through optimized spending across both organic and paid campaigns.

Precise Insights

Gain actionable insights with data-driven, multi-channel attribution for accurate performance measurement.

Dynamic Targeting

Segment users based on behavior and preferences to deliver tailored and highly effective campaign messages.

Real-Time Response

Engage users instantly with integrated in-app and out-of-band communication for timely intervention.

Velocity at Scale

Accelerate campaign personalization and experimentation for large-scale audience engagement.

Adaptive Optimization

Continuously refine strategies by automatically adjusting to changing customer behaviors and market trends.

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